Distance Learning

In-depth, modular, self-paced courses to improve commercial acumen

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The Mini-MBA

Complete course

(Select currency in checkout)
GBP 1020.00
EUR 1274.00
USD 0.00

(+ VAT @ 20.00%)

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Volume discounts available

Sample - Free

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Professionally printed and bound hard copy versions are also available.
Visit hardcopy purchase page at falconbury.co.uk

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Customised training

We can customise this, or any other course, to meet the requirements of your organisation. Learn more.

Overview

Few people can afford the three years - or the money - for an MBA course. But this does not mean that you cannot use the key principles of an MBA to your advantage in your day-to-day business life. This interactive, on-line, twelve module distance learning course will give you the key business skills of an MBA through this unique Learning Management System.

How does this on-line training programme work and what do you get?

  • Twelve modules, each requiring between 3 to 4 hours study to be completed as you choose.
  • Course access from anywhere through your own personal login and administration suite
  • Easy to use note taking and book marking facilities to return to areas of interest and re-study
  • At your convenience: at your desk, from your tablet or from your home computer
  • Individual modules or the full course can be downloaded as PDF files to print or file as you decided
  • Each module has self-assessment progress questions and model answers.
  • The course has an optional on-line multiple choice assessment at the end, with a certificate of completion being awarded.

This distance learning course will:

  • Advance your strategic planning with current tools, techniques and thinking.
  • Boost your leadership ability.
  • Improve your financial awareness to have a direct impact on the bottom line.
  • Update your knowledge of key strategic marketing tactics.
  • Get-to-grips with the key deliverables of successful project management.
  • Practically focus on the essential theory, practice and techniques of an MBA.
  • Save one or even two years and the huge costs involved in enrolling for a traditional MBA course.

Plus receive a 30% discount off Falconbury's Executive Mini-MBA London, UK

As an option, you are entitled and encouraged to attend Falconbury's Executive Mini-MBA in the UK in July 2012 - an ideal opportunity to further enhance your skills and knowledge, again with the emphasis on techniques of practical relevance to your everyday working life provided by a superb faculty of speakers. For a full programme and benefits click HERE.

Course contents

  The Mini MBA
  MODULE 1: Managing yourself and others, part 1
  Mastering yourself
  Mastering performance management
  Communicate and motivate
  Effective coaching
  Tackling poor performers
  MODULE 2: Managing yourself and others – Part 2
  Managing your team
  Managing your time
  Mastering meetings
  How to be assertive, not aggressive
  MODULE 3: Learn to be a Leader – Part 1
  What is management?
  What is leadership?
  The leader as mentor
  MODULE 4: Learn to be a Leader – Part 2
  Decision making in leadership
  Management and leadership… essentially a team effort
  MODULE 5: Strategy is the Key – Part 1
  Keys to Business Success
  Techniques of Strategic Analysis
  Effective market analysis
  MODULE 6: Strategy is the Key – Part 2
  Mastering the Volume – Cost – Profit relationship
  Mastering organisational analysis
  Mastering option appraisal
  Mastering strategic leadership
  Mastering performance measurement
  Mastering new business development
  MODULE 7: Master Marketing – Part 1
  How marketing works
  Choosing your customers
  The marketing mix – The product
  The marketing mix – Pricing
  MODULE 8: Master Marketing – Part 2
  The marketing mix – Your route to market distribution
  The marketing mix – Marketing promotion and communications
  The marketing plan
  Workbook: Planning a campaign
  MODULE 9: Demystifying Finance – Part 1
  Finance makes the world go round
  Analysing performance
  External analysis
  MODULE 10: Demystifying Finance – Part 2
  Review of accounting principles
  Budgeting and management accounting
  MODULE 11: Demystifying Finance – Part 3
  Costs
  Computing future decisions
  MODULE 12: Successful Project Management
  Introducing project management
  Early stages
  Planning a project
  Making sure it sticks: follow through

Authors

Mark Thomas is an international business consultant, author and speaker specialising in business planning, managing change, human resource management and executive development. He is a Senior Partner with Performance Dynamics Management Consultants. He is an Associate Faculty member at the Tias Business School in Holland, MCE in Brussels and the Suez Corporate University.

Based in London, Mark works across the globe – he has worked in over 40 different countries, including the United States, Japan, Hong Kong, Denmark, Singapore, Finland, Dubai, Turkey and Russia. In addition to his consultancy and development work Mark is a frequent conference and seminar speaker on business, organisation and human resource issues.

Michael Williams M.Sc. is an international management consultant who established his company, Michael Williams & Partners, in 1979 and now works closely with associate companies in Geneva, Vienna and Copenhagen. He is also a director on the Board of British Ceramic Tile, based in Devon, UK. His main clients include leading Business Schools, e.g. IMD at Lausanne and the Theseus Institute, located in Nice, as well as several universities and a wide range of companies and consultancies throughout Europe, Canada and the United States. Mike is a member of the British Psychological Society, the Institute of Directors and the Association of Management Education & Development.

Paul M Elkin is Managing Director of TMMi group, which provides consultancy services with a particular focus on business strategic development, performance management and corporate image. He is a Fellow of the Chartered Institute of Management Accountants and an experienced Management Consultant. After 15 years in a range of senior management roles in both public and private sector industry with UK and US businesses plus three years with Price Waterhouse, Management Consultancy Services, he formed the TMMi group at the end of 1989.

Paul’s personal career and, in particular, recent consultancy experience have provided the opportunity to work with a wide range of UK, European and US businesses. The nature of the involvement with each business has varied considerably according to their particular needs.

Paul is the author of a series of practical ‘reference guides’ covering finance, strategy and business awareness and supports the delivery of MBA programmes in the areas of strategy and finance. He has also been involved in a range of initiatives in Europe for major corporates including ABB, Philips, International Paper and General Motors.

Ian Ruskin-Brown. For the last 26 years Ian Ruskin-Brown has been the owner/entrepreneur of several Service Businesses. He ran a market research company – Marketing Decisions International Ltd – from 1980 to 1994. The company was a full member of the Market Research Society. It was through these businesses that Ian conducted many market research and consultancy projects for firms in the Service Sector: from government organisations (BBC, HM Customs & Excise) to the Law Society, several national and international airlines, banks and building societies.

Ian was course director at the Chartered Institute of Marketing for courses on Marketing in the Service Sector (1984-1988). Additionally, Ian designed, wrote and piloted in-company training courses on marketing and selling consultancy services for a number of blue chip companies including The IBM Marketing University, ICL Training and Kodak Health Imaging.

He currently runs the Marketing Your Services course for Management Center Europe (part of the American Marketing Association). He also runs client specific courses in the USA and South East Asia.

Stephen Brookson is Managing Director of his company, New City Consulting, which specialises in the provision of practical business development consultancy and training programmes.

He qualified as a Chartered Accountant in 1980 with Peat Marwick and after a period at Grandmet plc, he joined a leading organisation in the provision of training for chartered accountants in practice. During this time he gained extensive experience of writing, developing and presenting programmes on accountancy and taxation. He then joined Ernst & Young for a number of years as a consultant, leaving them to set up his own management and training consultancy business.

He has presented numerous seminars and training events in both the public and private sectors, in the UK and overseas.

Cathy Lake MA (Oxon). After leaving Oxford University Cathy Lake worked for the educational publishers Thomas Nelson & Sons Ltd. Since 1976, she has worked as a freelance editor, writer and project manager. During the past two decades, she has taken part in, and also managed, almost every aspect of the publishing process. She has worked for most of the major national publishers and has written about 40 training manuals and textbooks, mainly on management and health-related topics. As well as writing for commercial publishers in the UK and abroad she has also written management development workbooks for corporate clients.